I’m sure you’re reading all over the Internet that content is one of the most important components of building your business, and in my opinion I agree that writing an article and posting it throughout the Internet is an essential way to finding your desired targeted traffic.
If you have never written business articles before, you have to remember key things to make sure your article is a success, and attracts the readers searching for your information. Take the approach of writing one article at a time, and don?t worry about how many you need to create to get the exposure. Just like developing a business plan, you want to ensure that you do all your necessary research, compile it in an easy to read format that you know will allow your readers to follow without losing the message half way through!
Business Articles
I read so many business articles that lose me by the second paragraph, because I notice their intentions are to promote their business, and not offer any valuable information that I’m seeking to help me. This may be done intentionally, but sometimes I truly feel these writers are trying to do too much in such little time, and they want to produce and send out as much as they can at one time, not realizing that they are compromising the quality of their article and the message they want to get out to the readers.
If you’re in business for a short-term, that’s fine, you can produce useless content and spread it throughout the Internet. However, in my opinion, I would rather take the time and create an article that when someone reads it, they will say that it helped them in some way.
Promoting a Web Site Business
Your expertise, and if you’re promoting a web site business can be jeopardized very quickly, so don’t ever underestimate the people reading your article. They have vast knowledge already, they do their research, but sometimes they need that little bit of information to get them back on track, and if you can provide them the information they’re looking for, your one article will be on its way to being very successful!
Once you’ve finally developed that keyword rich, informative article explaining how your business products can help make people’s lives so much better, you will also notice that your well-written business articles will be quickly picked up by some of the top ezine and content publishers.
Distribute Your Content
This is important, because you want to get your message out to as many people as you can, and this is achieved by sending them to top directories that distribute your content for you. If you create a poorly written article, chances are these content directories will not touch it. This is a very good indication that your company has to go back to the drawing board and start revamping your article!
When you take the time to create an article that many readers will take your information and use it to help them better their lives, you will have achieved something that many bad article writers don’t, and that’s business authority, and respect. In the long run if you stick to developing more value-based articles rather than a large volume of badly written articles, you will surely build a successful foundation for your business for many years to come!
Writing Articles – Tips for Writing Good Articles
Writing articles on the web is the best form of expression in this internet centric era. The power of web has allowed us to reach millions of users surfing internet at any given point, and there is a tremendous potential to put forward your views to this audience. This is a great way to promote your website or blog as well. I personally prefer writing travel & tourism articles and following are a few tips for writing good articles which I follow.
1. Title is the most important part of any any article. A good attention grabbing title will certainly welcome users to your article. For example if you are writing an article on travel tips for Brazil tourism, you may decide to go with a simple title of “Brazil travel tips”, but I would personally prefer a title like “Going to Brazil – Important Brazil travel tips”, this will grab better attention and interest.
2. Use bullet points or numbers to break your article into several sections. It is a very good idea to bold certain words and sections of your article. Put pictures if you can, for example while writing a travel article, include maps, points of interests and other useful contact information.
3. Length of article: There is no rule but an article between 300 to 500 words is usually considered the best.
4. Search engine optimization: Optimal keyword density, using H1 tags for headings and specifying keywords in meta tags are some of the good rules to follow. Also do not forget to put the ALT tags on images.
5. Submitting your article: Try to submit articles on a website which have the same niche as your article, or at least the article is placed in the section which shares the same theme. For example if you are writing an travel article there is no point in submitting it to a site which has a niche of technology or finance.
6. Submit articles frequently: If you are a website owner then write articles often. This will encourage readers to browse your other posts and eventually visit your site for additional information.
7. Good content: Always publish original content and present facts to the best of your knowledge, regardless they are good or bad. Your article should provide unique information to the user. Specify a date when the article was written.
8. Using examples to describe your point or a situation, is also a great way to present your perspective.
9. If your article gets long, then put headings on the top and provide internal hyperlinks to rest of the article. A great example of this is wikipedia encyclopedia. 10. Social bookmark sites: After your article is published on the web, it is a good idea to bookmark with sites like Delicious and Stumbleupon. This should also help to attract additional web users to your article.